Prada Paradoxe Perfume Campaign 2022 with Emma Watson
August 19, 2022
Courtesy of ©PRADA
The face of PRADA's new PARADOXE Fragrance is actor, activist, and UN Women Goodwill Ambassador Emma Watson. This is the brand's first partnership with Watson, who will not only act in the ad but also direct the short film for the scent. Watson's razor-sharp intelligence, dynamic elegance, and real multi-dimensionality are an ideal fit for the brand's game-changing new women's fragrance, which rewrites the rules of femininity and fosters self-evolution. Harley Weir, a fashion photographer, shot the fragrance's print campaign.
Courtesy of ©PRADA
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